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32

Digital Media (Multimedia) Design (B8DM3Q)

As digital becomes more and more central to the way we live our lives, the importance of

shaping digital technologies to enhance the human experience has become more evident.

Whether it be through exploring new modes of storytelling or ways to engage with the world,

Digital Media Design in concerned with how designers can take advantage of emerging

technologies to imagine future possibilities. If you are interested in the world of people,

technology, and the imagination, a degree in Digital Media Design in the Department of

Multimedia is for you. In this programme, you can apply your creative powers to entertain,

inform and support people's future experiences of their worlds.

A range of technologies and products that students engage with include websites, mobile applications, smart

technologies, motion picture and video content, motion graphics, short format animation, information graphics, way

finding systems and digital photography. The facilities in the department includes four computer laboratories with the

latest high-end graphics computers, an audio recording suite, an animation studio and a green screen studio.

Programmes

: Bachelor of Arts, Bachelor of Arts Honours, Master of Arts in Digital Media Design and PhD (Art & Design).

Career Opportunities

This degree prepares students for careers in the design, film, broadcast and advertising industries as; interaction

designers, user experience designers, user interface designers, service designers, music video designers, multimedia

animators, motion graphics designers, information designers, video editors, video compositors, digital photographers,

digital media consultants and or creative directors.

Admission Requirements

BA (Digital Media Design) (B8DM3Q)

— Senior certificate or equivalent qualification with a minimum APS or M-score.

— Submission of a prescribed portfolio once the application form has been processed.

Average Point Score (APS)

A minimum APS of

23 with Mathematics

or

24 with Mathematical Literacy

is required to apply for the programme.

Portfolio Submission

Applicants must submit a

prescribed portfolio

.

Submission of a portfolio

must only take place once

you have officially applied

to the university and

have been invited by the

faculty to participate in

the selection process. You

will be informed by means

of a selection letter from

the faculty regarding

submission dates and

portfolio requirements.

Portfolios need to be

uploaded to a Google

Form, the link of which

will be shared in the

invitation letter.

Applicants will be

informed of the outcome

of the entrance selection

process in an official letter

which will be emailed.

The email account used,

will be the one that was

furnished on the on-line

application portal.

Min APS

Languages

Mathematics OR

Maths Literacy

Other

Requirements

Language of

teaching and

learning *

Other recognised

language **

23

with Mathematics

24

with Maths Literacy

5

(60 – 69%)

4

(50 – 59%)

Maths: 3

(40 – 49%)

Maths Lit: 4

(50 – 59%)

Submission of

a specified

portfolio

* English, Home Language or English First Additional Language / ** Home Language or English First Additional Language

For detailed information, refer to page 4 of this brochure.

Portfolio Deadline

A digital portfolio can be prepared as a PDF document and if no bigger than 5Mb can be emailed to

eldam@uj.ac.za

.

BA Degree